Hitting Below the Belt

Yesterday, we received a flyer in the mail from a company that manages vacation rentals.  Here’s what the front of the flyer looks like (click the photo for a close-up look):


Tug at the heartstrings much?

Tug at the heartstrings much?

(You’ll notice that I have not included the name of the company in the above scan…fat chance, you bastards!) Apparently, in this challenging economic environment, it’s important to remember that emotional blackmail is fair play when encouraging your customers to buy, buy, buy.

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